114” x 48” x 48”
Lure Module is a short-form play featuring three AI-generated avatars: an engineer, a data scientist, and a corporate manager. These characters engage in a staged dialogue exploring the ethical tensions between artificial intelligence and digital marketing. The physical structure of the work began with a generative visual process. Selected images from previous projects were uploaded and used to prompt a text-to-image AI, producing six visual concepts. From these, one image was selected and interpreted into a three-dimensional form and a small-scale physical model that translated the media’s abstract structures into tangible architecture. This architectural form was constructed using Speed Rail, a modular building system commonly employed in stage, theater, and retail display. Three photo lamps are mounted to the structure, angled outward to illuminate the audience and extend the visual field of the performance beyond the frame. The script was developed in collaboration with OpenAI using tailored prompts that defined character roles, themes, and ethical tensions. Multiple script versions were generated in the styles of playwrights such as Samuel Beckett and Harold Pinter. The final script was curated and compiled from these iterations and further refined through editing. The three avatars, each a talking head were created using an AI-driven corporate training video platform. Their identities were shaped using OpenAI, with careful attention to characteristics such as age, race, hairstyle, wardrobe, voice quality, pacing, and tone. Each avatar is visually paired with a stock image of a distinct space (all in one-point perspective): a manufacturing floor, a data center, and a corporate office. Subtle, continuous room tones were generated to accompany each character’s environment, creating a layered soundscape that reinforces their professional identity and physical context.